🌡️ Too hot outside? The 10% Brick Drop is the ultimate escape from the heatwave!

Let's be honest: summer is wonderful, and we love the sun, but the current heatwave is no joke. When the thermometer shoots far beyond comfortable temperatures, melting on the patio or baking in the full sun is simply no longer fun.

The smartest move right now? Close the curtains, turn up the air conditioning (or aim the fan directly at your face), pour a cold lemonade, and open a brand new box of LEGO bricks!

To help you get through this heatwave in style, we're launching The 10% Brick Drop! From now on*, you'll benefit from 10% DISCOUNT on our entire ALL NEW collection featuring the latest retail hits.

But you have to run fast. Like an ice cream in the full sun, our stock is melting away at record speed!

Why building LEGO is the perfect activity during a heatwave

When it's too hot to move, you need an activity that will entertain you for hours without breaking a sweat. Building LEGO is the ultimate, calming escape:

• Beat the afternoon boredom: Keep the kids (and yourself) happily engaged indoors for hours, far away from dangerous UV rays.

• The ultimate cool-down routine: Put on the soundtrack to your favorite movie, dump a fresh pile of bricks on the table, and lose yourself in a galaxy far, far away while the world outside bakes.

• No screen fatigue: After hours of scrolling or streaming on the couch, a physical, tangible building project is exactly what your brain needs to recharge.

Sizzling sets, cool prices 🌊

We're not talking about old dust collectors that we're putting on sale here. The ALL SALE collection is full of the same heavyweights currently in stores, but temporarily 10% cheaper!

These are the best ways to stay cool indoors this week:

• Escape to the shade of the Shire: Grab a cold drink and build the beautiful LEGO Icons The Shire (10354). With 2,017 pieces full of green hills and cozy hobbit holes, this is the most relaxed way to spend a hot afternoon.

• Cruising along the Italian Riviera (From your cooled couch): Build the colorful LEGO Ideas The Italian Riviera (21359). It even includes an artisan ice cream parlor, perfect for getting into the right, cool mood!

• The ultimate Kanto power trio: Go for the absolute ultimate building challenge with the gigantic Venusaur, Charizard, and Blastoise (72153) set. With no less than 6,838 pieces, this epic Pokémon masterpiece is guaranteed to keep you cool and busy until the heatwave is over!

Run fast: Before stock melts away!

Because we're offering immediate discounts on the most sought-after, current retail sets, it's already hotter in our warehouse than outside. This promotion is strictly valid while supplies last. If a set sells out? It will not be replenished at this price during the sale.

How to get your heatwave survival kit?

1. Go directly to our ALL SALE collection page.

2. Fill your cart with your favorite indoor projects.
   

3. Sit back and relax in the shade while you wait for the postman.

Make sure you don't run out of building bricks this week while sheltering from the sun. Grab your favorite sets, stay cool, and let us help you build your way through this heatwave!

SHOP NOW

*Offer valid from June 2026 while supplies last.